The following guidelines are to ensure a good user experience; failure to comply with these guidelines may result in the Ad Unit being removed from Your Site.

The Web page for implementation must meet the following guidelines:
The Ad Unit:
* The Ad Unit cannot be obscured in any way
* The Ad Unit must be shown in the requested page, not as a pop-up or pop-under window or in an e-mail
* The user must be able to tell the difference between the Ad Unit and other content on the publisher's page.
* The Ad Unit must be clearly labeled as "Ads by Yahoo!" and this label should not be confused with other advertising or links on the publisher's page.
* Images or other media cannot be associated with the Ad Unit.

The Ad Page:
* The Ad Page must be content based, fully functional and not contain any broken links. Non-content pages include domain registration pages, welcome pages, error pages, and Web content generated in or through software applications.
* The Ad page may contain a maximum of three ad units.
* The Ad Page must be in English or Spanish and be consistent with the language of the Listings.
* The Ad Page must respond adequately to user requests.
* The Ad Page must not actively encourage users to click on Ad Units.
* The Ad Page must not disable the browser's back button.
* The Ad Page must not spawn more than one partial pop-up/pop-under window and this window must not interfere with user navigation.
* The Ad Page must not automatically replace the browser homepage.
In addition to the policies above, sites must adhere to Yahoo! Search Marketing's Search Submit Guidelines: http://searchmarketing.yahoo.com/srchsb/sse_gl.php

Guidelines for Ad Page content:
We will not show results on pages that contain problematic content or on pages with URLs that refer to problematic content, including but not limited to:
* Adult-oriented content
* Violence, excessive use of vulgar or obscene language
* Excessive, duplicate or competing advertisements
* Content related to human suffering or death
* Copyright or trademark-sensitive products such as MP3 downloads, DVD backups or bootleg items
* Weaponry, ammunition, fireworks or explosives
* Gambling
* Illegal drugs and drug paraphernalia
* Propaganda, potentially offensive or controversial content
* Defamatory, libelous, threatening or other material that advocates against any individual or group
* The sale of body parts or bodily fluids
* The sale of hazardous substances
* Political, religious or charitable organizations, issues or causes
* The sale of tobacco and tobacco-related products
* Hacking, surveillance, interception or descrambling equipment
* The sale (or facilitated sale) of prescription drugs
* The sale of counterfeit or stolen items
* The sale of government IDs or police items
* The sale of alcoholic beverages
* The sale of products from any of the following countries: The Balkans, Burma (Myanmar), Cuba, Iran, Iraq, Liberia, Libya, North Korea, The Sudan, Syria or Zimbabwe

Yahoo! Search Marketing reserves the right to remove listings that are irrelevant to a given web page or those that could be considered inappropriate for search result mapping.
Yahoo! Search Marketing reserves the right to change all or part of this policy at any time, immediately and without notice. Yahoo! Search Marketing reserves the right to enforce this policy in its sole discretion.